Deploy your own AI fitness brand in 21 days.
We build the white-label fitness app your members subscribe to, under your name, trained on how you coach. No upfront cost. We earn only when you do.
You coach once.
It runs all day.
- Adaptive plan
A short night is logged. Today's session drops a set, by the rules you wrote.
- Nutrition
Tomorrow is legs. Tonight’s carbs move up to match the load.
- Form check
A squat video joins the member's timeline, next to last month's.
- Coach chat
“Can I swap Friday for a run?” Answered the way you would answer it.
Your coaching, carried into every training day.
Your brand, in their pocket.
Members never see us. They download your app, under your name, and open it every training day.
The plan is the easy part.
The message they would have sent you.
Substitutions, soreness, a week living out of a hotel: the questions that used to sit in your DMs until morning get answered in seconds, in your phrasing, against the block that member is actually on.
- Answers come from your method and your progression rules, not generic advice
- It can see their current block, logged history and the equipment they have
- It rewrites the session rather than just replying about it
Or type your own in the chat. Replies on this page are written examples; in your app they come from your method.
Build a member’s first week.
Pick who they are and watch the app write their week. This demo runs on a sample method; yours runs on your own rules.
Ten reps. As fast as you can.
Tap the ring, or press Space. Logging a set should feel this good, and in your app every one does, under your name.
What your audience is already worth.
Move the sliders. The default is our strong case, not a promise. Halve it, then halve it again, and the number still has to be worth your time.
Combined reach across every platform you own.
In our own model, 0.1% is the conservative case and 0.5% the strong one. Drag it down and see.
A 55 / 35 / 10 split across $49 Essential, $79 Pro and $109 Elite blends to $65.
The peak above is month one. This assumes 8% of members leave each month and new ones join at 4% of launch volume, which puts year one at $575,000 rather than the run-rate figure. Our assumptions, not a forecast.
At this rate your share accrues $81 an hour.
A model, not a forecast. It multiplies every member by one rate, so it shows a peak, not a steady state; real subscriptions churn. Before Whop and app-store fees. The other 40% covers the build, servers, tax compliance, encryption and support. The full workings are in how fitness creators earn from a subscription app.
You pay nothing until it earns.
A guide is a sale. A subscription is a business. We carry the build cost, the infrastructure and the support load until it becomes one.
The one-time guide
- $45 once, and that is the whole relationship
- Lifetime value hits $0 the day they finish it
- Every launch starts again from zero
- No recurring product to sell the demand you already have
- Your most committed customers finish and leave
Revenue share, nothing up front
- $0 to start, no retainer, no minimum
- Twenty-one days to live revenue
- Coaching that sounds like you, because it learned from you
- 60% of every dollar, split at the point of sale by Whop
- We absorb servers, tax compliance, encryption and support
- You keep the brand, the audience and the subscriber list
- Injury liability isolated in the platform, not your name
The detail, when you want it.
Worth a call? Answer five things.
Two minutes and no email. It says what the model gives an audience your size, and when the platform would be live if we started now.
Pick an audience size and the figures fill in. Nothing you choose here is sent anywhere.
Your audience is already asking
for the programme.
Bring your numbers to a thirty minute call. You will leave with a revenue model and a launch date, whether or not you work with us.
No upfront cost · No retainer · We earn only when you earn · The model uses the numbers you set in the calculator